Built for businesses that need senior ops thinking. Not another layer of overhead.
I'm Ian, founder of Homegrown Growth Co. My career has been spent inside high-growth companies building the systems, processes, and reporting infrastructure that make revenue predictable. From building RevOps functions from scratch to managing global operations teams, the work has helped teams drive measurable growth in revenue and pipeline by taking an analytical approach to the GTM engine.
HGC was founded because the same pattern kept repeating: growing businesses stuck with overpriced agencies, junior admins, or no senior growth ops support at all. You don't need another deck or SOP. You need work that pays for itself.
The work here is direct engagement with founders, owners, executives, and GTM leaders who want a senior-level thought partner who will also build the thing and show the ROI to prove it's working. Stop guessing, start measuring.
Because I work across marketing, sales, and service rather than inside one function, a lot of the value is cross-functional: aligning teams on one source of truth and driving the change management so the new systems actually get adopted, not just delivered.
Lately, a lot of that work is helping local and multi-location service businesses (home services, medical and wellness, auto, restaurants) get found and booked. I score a business's digital presence (Google Business Profile, reviews, website, and whether AI search can even surface it), then fix what is quietly leaking leads.
I also write about automation and growth operations at TheAutomationsGuide.
Based in Massachusetts.
Outside of client work, I serve as Treasurer on the board of the Salute to Soldiers Foundation, a nonprofit supporting America's Vet Dogs. Financial stewardship, accountability, and building systems that actually work. The same principles that drive good growth operations show up there too.
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Board Member · Treasurer
Salute to Soldiers Foundation. Supporting America's Vet Dogs.
Serving on the board of the Salute to Soldiers Foundation, a nonprofit dedicated to supporting America's Vet Dogs and the veterans they serve. As Treasurer, I oversee financial stewardship and help build the operational structure that keeps the mission moving forward.
Learn about the FoundationThe model exists because the alternative doesn't work.
A senior growth ops hire (VP of RevOps, Head of GTM, Director of Growth Operations) costs $150-200K+ base, takes months to hire, and is overkill for most growing businesses. A junior admin executes tasks but doesn't own strategy. Agencies charge for decks and hand off to junior staff.
This model exists for teams that want the senior thinking and the actual execution, without the overhead of a full-time hire. That's what HGC was built to be.
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No pitch, no proposal. An honest conversation about where revenue is leaking, what's possible if it's rebuilt, and what would actually move the needle.
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